Partnership in developing tourism industry in Makassar

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Syaiful Bachri, Chalid Imran Musa, Suratman, Suradi Tahmir, Gufran Darma Dirawan

2015 International Journal of Applied Business and Economic Research Vol. 13 Issue 4 Article Cited by 0

Abstract

This study aims to development model of partnership between stakeholders in the development of the tourism industry in thecity of Makassar. This study used a descriptive study with fenomologi approach. Research respondent Deputy Mayor, Head of Tourism Department of Makassar. The results showed that the model of partnership involving the tourisms take holders has been a positive impact on behavior change stakeholders of tourism development in the city of Makassar. These factors are shown through the cooperation model, is cooperation in the field of administration and management, human resource development, product development, tourism marketing, tourism and information technology. Conclusions of this study indicate that the model used for this type of partnership is able to shape the personality and behavioral changes of tourism stakeholders in accordance with the role based on the functions and duties of each.

Affiliations

Makassar State University, Indonesia