The implementation of public policies in increasing the community empowerment (case study of corporate social responsibility policy of PT. Semen Bosowa Maros)

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Hafiz Elfiansyah Parawu, Rifdan, Hamsu A. Gani

2016 Social Sciences (Pakistan) Vol. 11 Issue 23 Article Cited by 0

Abstract

CSR or corporate social responsibility is a form of community empowerment that is implemented on an ongoing basis by the private sector which is believed to be a strategic approach to poverty alleviation in Indonesia. The implementation of community-based CSR policy has been also carried out by PT. Semen Bosowa Maros (SBM). The major area which targeted by CSR community based is the operational area of PT. SBM in Baruga village, Bantimurung district, Maros Regency. This research aims to analyze the implementation of CSR policy of PT. SBM in improving the community empowerment in Baruga village, Bantimurung district, Maros regency. The location of research is in the area of operation of PT. SBM in Baruga village, Bantimurung district, Maros Regency. This type of research is qualitative research with case study approach. The data source in this study consisted of primary and secondary data. The research result of the implementation of CSR policy PT. SBM in Baruga village, Bantimurung district, Maros Regency that analyzed based on the content and context of the policy shows that the implementation of CSR policies PT. SBM has not been able to empower and independence the community of Baruga village because the CSR of PT. SBM activities is still a charity and philanthropy. But there is a hope because now the CSR activities of PT. SBM has begun to lead to the concept of community empowerment where the CSR activities aims to empower and independence the communities of Baruga village in sustainable manner. © Medwell Journals, 2016.

Affiliations

Department of Public Administration, Universitas Negeri Makassar, Jln. Bonto Langkasa Kampus Gunung Sari Baru, Makassar, South Sulawesi, Indonesia